New York, NY – September 4, 2025 – The global titanium dioxide market, valued at USD 22.08 billion in 2024, is projected to grow from USD 23.49 billion in 2025 to USD 38.58 billion by 2033, achieving a robust CAGR of 6.4% during the forecast period (2025–2033), according to a comprehensive report by Straits Research. The market's growth is fueled by increasing demand for paints and coatings, rapid urbanization, and expanding applications in plastics, cosmetics, and pulp and paper industries.

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Key Market Drivers

The surge in demand for titanium dioxide (TiO₂) in paints and coatings, which accounted for 52% of the market share in 2024 (valued at USD 11.48 billion), is a primary growth driver. TiO₂’s superior opacity, brightness, and durability make it indispensable in automotive, marine, architectural, and industrial coatings. Rising global construction activities, particularly in Asia-Pacific, driven by urbanization and infrastructure development in countries like China, India, and Japan, are boosting demand for TiO₂-based paints and coatings.

Additionally, the growing use of TiO₂ in plastics for UV resistance, color retention, and mechanical strength is propelling market expansion. The global plastics industry is seeing increased substitution of heavier materials like glass and metal with lightweight plastics, especially in automotive and packaging sectors, further driving TiO₂ demand.

Regional Insights

  • Asia-Pacific: Dominated the market in 2024 with a 53.95% share (USD 11.91 billion) and is expected to grow at a CAGR of 6.6%. Rapid industrialization, rising construction, and demand for lightweight automotive vehicles in countries like China, India, and Japan are key contributors.

  • Europe: The fastest-growing region with a projected CAGR of 4.6%, driven by sustainable manufacturing initiatives led by the Titanium Dioxide Manufacturers Association (TDMA) and increasing demand for eco-friendly coatings.

  • North America: Strong growth in non-residential construction, supported by initiatives like the Affordable Healthcare Act, is expected to increase demand for architectural paints and coatings, boosting the TiO₂ market.

Sample Copy of Research Report: https://straitsresearch.com/report/titanium-dioxide-market/request-sample 

Market Segmentation Highlights

  • By Grade: The rutile segment led with a 78% share in 2024 (USD 17.22 billion), favored for its superior weather resistance and hiding power in outdoor coatings, plastics, and paper.

  • By Production Process: The sulfate process dominated with a 65% share (USD 14.35 billion), benefiting from accessible raw materials and advanced technology.

  • By Application: Paints and coatings remain the largest application segment, with a projected CAGR of 6.2%, followed by plastics, which benefit from TiO₂’s UV and heat resistance properties.

Market Opportunities

The rising demand for green buildings is a significant opportunity, as sustainable construction practices drive the need for eco-friendly paints and coatings that utilize TiO₂. Innovations in low-carbon cement and CO₂-cured concrete, as seen in recent developments by companies like Holcim, Fortera, and Elematic, align with this trend, further boosting TiO₂ demand.

Challenges

Stringent regulations, such as the classification of TiO₂ dust as a 2B carcinogen by the IRAC and restrictions on its use in cosmetics, pose challenges to market growth. Compliance with safety protocols and regulatory limits may restrain expansion in certain applications.

Key Players

Leading companies in the titanium dioxide market include Chemours Company, Tronox Holdings plc, LB Group, Venator, Kronos Incorporated, Iluka Resources Limited, and BASF SE, among others. These players are focusing on sustainable production and innovative applications to maintain their competitive edge.

Recent Developments

  • July 2025: Boral’s supply of concrete segments for a major Australian project indirectly increased demand for TiO₂-based coatings.

  • June 2025: Elematic and Carbonaide launched an R&D project for CO₂-cured concrete, supporting the demand for sustainable TiO₂ pigments.

  • May 2025: Holcim and ELEMENTAL partnered to develop carbon sink technology, potentially expanding TiO₂ applications in functional coatings.

  • April 2025: Fortera’s low-carbon cement supply for a new building highlighted the growing synergy between sustainable materials and TiO₂-based pigments.

Conclusion

The titanium dioxide market is poised for significant growth, driven by its critical role in paints, coatings, and plastics, alongside rising demand for sustainable building materials. As urbanization and green construction trends accelerate, TiO₂ remains a cornerstone of innovation in multiple industries.